Natori Inside

Josie Natori Ready-To-Wear Fall 2010

Josie Natori — Wed, 28 Jul 2010 13:15:28 +0000

Fall 2010 draws on inspirations from Tibet- refined silhouettes, a range of textures, traditional Tibetan tiger prints and saturated colors. Modern shapes and lines married with intricate detailing. Lace reinterpreted into dragon and animal patterns. Fabric manipulated with ruching, knot details, twisting and plays on texture. With an emphasis on knitwear, the collection focuses on the simplicity and sleek attitude of tonal dressing, head to toe Mallard Blue or Sandstone, highlighted with pops of signature Natori brights and artisan accents.

N Natori Lingerie Launch

Josie Natori — Wed, 14 Jul 2010 13:03:11 +0000

Josie Natori announces the launch of her N Natori Lingerie collection, which reinvents the designer’s best selling silhouettes at affordable prices. Available beginning Fall 2010, the line will be closely edited to reflect the pinnacle of the Natori aesthetic and resemble a modern classic with a fashion twist. N Natori boasts unique prints, signature details of embroideries and knits with lace appliqués, accentuating the same modern luxury that mirrors Josie Natori’s elegant reflection of “East meets West.” The N Natori collection will be presented during February market for Fall 2010 deliveries to retailers.

Josie Natori explains, “Natori is my invitation into the world we are constantly recreating for women. My goal is to erase the boundaries that stand between the modern woman and the Natori brand. I have always believed where there is crisis there is opportunity! The last two years of the challenging economy have been an inspiration that has evolved to the N Natori collection- a way to provide the Natori aesthetic at an accessible price. I want all women to experience the femininity, sensuality and luxury of my collections.”

Opening price points for N Natori will range from $48-$120, with core prices in-between $68-$88. While Natori’s core retail is $150, N Natori provides a direct link to the Natori brand and capitalizes on its brand equity.

Josie Cruz Natori has always been ahead of her time. The success of her 33 years in business can be attributed to her timeless designs and deep understanding of the contemporary woman. The sophistication and elegance of Natori is constantly reinvented, intuitively unfolding into the evolution of the modern woman.

Natori Consultants Summit

Josie Natori — Wed, 14 Jul 2010 13:01:05 +0000

We are so fortunate to have 17 consultants working with our stores around the country every day. They are our eyes and ears and always provide great feedback on our customers and trends. They spent a day in our showrooms last week to view the Fall collections and gave some great suggestions…thank you all! Let’s have an amazing fall season!

-Josie

Paris

Josie Natori — Fri, 09 Jul 2010 18:26:53 +0000

I got my Paris fix in just a few hours twirling around my favorite shops, Colette was buzzing as usual, loaded up on sinful delectables from Hediard. Also checked out the shoe sale at Alaia but none in my size. Just can’t get enough of Paris!

A Fabulous 4th!

Josie Natori — Tue, 06 Jul 2010 16:36:06 +0000

What a fun July 4th to be with family for a barbecue in Poundridge, NY, including my parents who flew in from Manila. I hope my husband Ken and I have the energy of my parents who are 86 (my mother) and 91 (my father). They are simply amazing! I only wish our son Ken, daughter-in-law Anika and grandson Cruzzie were with us too (they spent the 4th in Cape Cod with Anika’s family).
And what has become a family ritual during any family get-togethers is a trip to Costco- we braved the crowds to buy loads of food!

Except for the many bug bites I now have, the weekend was wonderful!

-Josie

New York City Gets In Tune

Josie Natori — Mon, 28 Jun 2010 18:50:28 +0000

The streets of New York City have been invaded by…pianos! For the next two weeks, you can tickle the ivories all over the city at famous landmarks like Bryant Park, Herald Square and Lincoln Center. The pianos come from an art installation developed by British artist Luke Jerram. They’ve been touring the world for the past two years- first U.S. stop, New York City!

There are a total of 60 pianos on display but they won’t be around long, so go face the music and start playing…or simply listen along! As a concert pianist, we would love to see Josie Natori play- our location pick for Josie: the Central Park Bandshell.

Pickpocket

Josie Natori — Fri, 25 Jun 2010 16:57:08 +0000

If what you carry in your handbag says a lot about you, then the male equivalent is what he carries in his pockets. The Dossier Journal investigates the pockets of some prominent New York men and the things that define them- including our very own Ken Natori, Vice President of Finance for the Natori Company. What they found? 4 metro cards, a sonogram and pocket square (among other things). What does all that add up to for Ken? Well, we’re not quite sure, but we know he’ll never be stranded in New York City.

The Natori Twist

Josie Natori — Fri, 25 Jun 2010 14:40:40 +0000

What an exhilarating few days in Dallas mingling with Neiman Marcus lingerie department managers from across the country. For over 10 years Neimans has been gathering their managers once a year to discuss the new collections and have some fun while they’re at it- what a great idea! I love to hear the feedback on our collections- what’s good and what needs improving; that’s how we learn. We held a steak dinner at Nick & Sam’s Steakhouse, an institution in Dallas, and there’s nowhere better to have a great meal- I’m still full! Business has been great so we toasted to it with a Natori drink made especially for the occasion- the Natori Twist!

Fall 2011 is right around the corner

Josie Natori — Thu, 24 Jun 2010 16:54:11 +0000

It’s not even Fall 2010 yet so it’s hard to believe but we’ve started working on our Fall 2011 concept boards! We’re looking at different inspirations and creating design ideas for the collections. I am even more excited for next fall because we will be expanding our home collection to include accent furniture and loads of home decorative accessories!

Here’s a small glimpse at the beginnings of our design process:

The Glamourai Auction: A success!

Josie Natori — Tue, 22 Jun 2010 13:55:35 +0000

I am so grateful to Kelly at The Glamourai for acting as the perfect model and spokeswoman for a dress we designed together and then auctioned off for over $700.00 dollars! The money was given to Women In Need. The blogging world is pretty awesome and Kelly is a true trailblazer. I had so much fun designing the dress with her- what a great way to give back!