December 2011

Bloomingdales Launches Natori Home Accents

This week, the first Natori Home Accents collection launched at Bloomingdales 59th Street in New York. Just in time for the holiday season, the line offers an array of gift-worthy products such as lacquer trays and boxes, candelabras, tableware and intricate metal frames. The collection carries the signature Natori East-meets-West aesthetic with dragon motifs, artisan designs and a sensual palette of color and texture. “Inspired by my passion for uniqueness, each piece in our Home Collection is handcrafted to be a personal treasure,” says Josie Natori. The collection is also available on Bloomingdales.com.








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December 2011

Natori Swim Makes a Splash at Saks Fifth Avenue

Natori’s first swim collection is now available in Saks Fifth Avenue stores. This new swim line features the signature prints, intricate embellishments and impeccable fit that Natori is known for. Designed to mix and match, with cup sized styles, bikinis, tankinis, one-pieces and cover-ups, Natori Swimwear allows women to find the best combinations to flatter every shape.





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October 2011

Josie Natori for Target Hits Stores

The first installment of the limited-edition Josie Natori for Target collection is in stores today, October 30th. This collection marks Target’s first designer collaboration in lingerie and loungewear. Bringing a signature Natori East-meets-West aesthetic, the line features unique prints, vibrant colors and intricate details. Styles such as a cami-shorts set, PJ with matching sleep mask and dragon embroidered wrap range in price from $9.99 to $34.99. Get to your closest Target store now through December 25th to shop the exclusive Josie Natori for Target collection!


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October 2011

Bringing Art into Life with Natori Home Accents

This fall, Natori introduces their first Home Accents collection. The new line is a seamless infusion of art and craftsmanship, with items such as trays, stools, picture frames and tableware. The collection features handmade lacquer pieces as well as a variety of different metals and intricate techniques, including a dragon scale, etched dragons and wood grain carved in metal.
“I love to collect exotic, beautiful objects from around the world- intricate textiles, antiquities and artisan designs. Inspired by my passion for uniqueness, each piece in our Home Collection is handcrafted to be a personal treasure: a modern harmony of East and West, a sensual palette of color and texture, a glamorous thread to weave into your life each and every day ,” says Josie Natori.
See the collection here.


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October 2011

Natori Supports Breast Cancer Awareness

In support of Breast Cancer Awareness Month, Natori will donate $1 to The Breast Cancer Research Foundation for every Natori Bra App downloaded during the month of October. The free Natori Bra Application brings the knowledge and experience of a bra consultant straight to your fingertips with the Find Your Fit size calculator and the Find Your Perfect Bra questionnaire. Download here to join us in the fight against Breast Cancer!


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September 2011

Josie Natori RTW Boutique Opens at Saks Fifth Avenue

The first Josie Natori Ready-to-Wear Boutique opens at Saks Fifth Avenue September 7th.   The 600 square foot space will communicate the look and feel of the Natori brand with custom fixtures and signature deep purple accents. Showcasing the Fall 2011 collection, the new boutique will be housed on the Wear Now Floor, the 4th floor of the New York flagship store.  Josie Natori’s Fall Ready-to-Wear collection takes inspiration from the art of the Geisha and the spirit of the Samurai, featuring reworked traditional kimonos, origami shapes, hammered metal textures and armor details. Stop by to experience the new boutique on Fashion’s Night Out, September 8th.


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July 2011

Well Suited

Natori Swim debuts this week at Miami Swim Week July 16th through 19th.  Swimwear is a natural evolution of the Natori brand, evoking the same East meets West design aesthetic, rich embellishments, sophisticated prints and most importantly, impeccable fit.  The collection will resonate with women who are looking for both amazing fit and style as the collection offers cup-sized swimwear, flattering to a variety of body types. Designed to mix and match, the collection allows for the ultimate in personalization.


Natori Swim hits stores and Natori.com this November. 


Like Natori on Facebook and vote to name one of our newest styles!

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June 2011

Josie Natori for Target

We are pleased to announce our exciting Target partnership launching this October. This collaboration marks Target’s first limited-edition collection of lingerie and loungewear. Josie Natori for Target carries our signature East-meets-West aesthetic into a stylish line of bras, panties, sleepwear, loungewear, camis and chemises at great prices.


The collection will be available in two installments at most Target stores and Target.com. The first installment will be available Oct. 30 to Dec. 25, 2011, and the second installment will be available Jan. 1 through Feb. 26, 2012.


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Permanent Link to The Natori Bra App: Find Your Perfect Bra

May 2011

The Natori Bra App: Find Your Perfect Bra

Did you know that 80% of women are wearing the wrong size bra? We bring the knowledge and experience of a bra consultant straight to your fingertips with our new Natori Bra App! Use the Find Your Fit calculator to determine your correct bra size. Answer the Find Your Perfect Bra questionnaire to be matched with the best bras to lift your spirits, among other things. Or simply browse our extensive bra collection, covering styles from classic t-shirt to sexy push-up, and everything in between. Available free of charge through the iTunes Stores for use on your iPhone, iTouch and iPad.

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March 2011

N-A-T-O-R-I Spells Out Spring Trends

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